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More About Strategic Planning

Joan Fletcher Winning Ways Strategic Planning empowers an organization by distinguishing exactly where it wants/needs to go then giving it a clear road map for getting there. Strategic planning provides a format for developing specific strategies, converting those strategies into a business planning process, establishing measurable and attainable organizational goals, and implementing the plan.

The Process

The strategic planning process involves a series of preliminary meetings to define the vision, mission, and values of the organization. Once these are defined the actual strategic planning begins. Joan Fletcher Winning Ways works with the organization’s leadership to identify Critical Success Factors (the organization’s central goals) for the success and growth of the organization. Each Critical Success Factor is defined in detail with each action step needed for the executives of the company to achieve the organizational goals. The strategic planning then becomes individualized based on the organization’s specific needs. The plan can involve job descriptions, performance reviews, organizational charts, systems for smoother operations, and more. 

A specific plan of action contributes to long-term, sustainable success. If implemented correctly, it will create higher levels of motivation and commitment and continuously fuel high levels of achievement from everyone within the organization. 

Organizations will experience success and growth within a few months of implementing the plan. Our accountability coaches will work with the executive team to help them implement throughout the year and finish all of the steps necessary to achieve desired success. 

Measurable Results

• Strategic direction defined
• Organization’s goals clarified
• Values developed and sustained
• Success defined
• Trends and technologies identified
• Increased revenue
• Increased market share
• Maximized return on intellectual capital
• Measurable growth
• Sustainable results

Qualitative Benefits

• Employees motivated
• Sense of purpose created
• Focus on attracting, servicing, and keeping the right customers strengthened

Testimonials

“For years, we built our business on hard work and common sense. Then Joan Fletcher Winning Ways showed us how to plan our success much as you would plan a trip. We set goals as though choosing a business destination. Our plan became the map we used to plot the best course. Business milestones were our guides for ensuring we stayed on the determined path. While we were still in our first year of working this way, my accountant called me to suggest a different financial approach because we were doing even better than anticipated.” 
--Kyle Hoffman, President, Roofing and More, Inc.

“I asked Joan Fletcher Winning Ways to help me look at my business, my objectives, and how I could work with my expertise and passion in ways that I could enjoy my work more and increase my profitability. The Strategic Planning we did helped me first create management systems so I could really see my business strengths as well as consider what wasn’t working. Then we looked at potential for new business, set goals, and dug down to determine what I was really going to need to do to get on the path to achieving those goals.”
--Judy Bradt, Principal & CEO, Summit Insight

"My situation was challenging, because my vision was not succinct enough for an effective business plan. After working with Joan Fletcher Winning Ways, I have a straightforward plan that I refer to every month to verify that I'm on track with my ‘critical success factors.’ The key is that I know exactly where my business stands at any moment and I have a much clearer picture of what I need to do to keep it on track. Winning Ways helped me form the right vision for my company and put it into action via a straight-forward no-nonsense business plan."
--Randall Taussig, Owner, Taumark Systems

Call (703) 225-3355 or contact us to learn how we can help your organization create an actionable plan for success.

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